With the increased number of channels for product data (ecommerce, web content management, print catalogs, ERP, PLM, marketing automation), and proliferation of product data itself, the need has emerged for a more robust and strategic approach to Product Information Management. Today’s business and marketing processes demand more product data and details regarding that data. Those that manage their product data efficiently and effectively will gain a competitive advantage and will experience benefits throughout their operations – more accurate search and navigation, more effective content and merchandising, quicker time to market and ultimately increased sales are just a few examples. In highly competitive markets, driving differentiation through foundational operational excellence is sustainable and highly desirable.

The quality and accuracy of data on an eCommerce website has the potential to “make or break” the business as quality and up-to-date data ensures that your customers are provided with meaningful product information while shopping on your site.

Sunstream offers a comprehensive range of services pertaining to product data management. No matter what you sell – apparel, furniture, hardware, tools, components, sports goods or healthcare products, etc. – we can perform product data management for you competently and within a remarkably fast turnaround time.

Classify your product data, develop its taxonomy, clean, normalize, standardize, validate, enrich and consolidate disparate product data into consistent, reliable and actionable information through our product data management services. Our key offerings include:

  • Product Data Classification: Sunstream helps you come up with a good classification system, ensuring that products are properly and consistently recognized.
  • Taxonomy Development: Better taxonomy leads to faster shopping, lending your customers a complete view and speedy navigation to the product information they need.
  • Product Data Cleansing: Clean product data invariably leads to higher profits, while misleading data might make you lose your customers.
  • Product Data Normalization: Sunstream specializes in normalizing eCommerce data from multiple sources, adhering to defined requirements, and ensuring correct alignment and definitions.
  • Product Data Matching & De-duplication: Sunstream helps you identify matching products or SKUs across multiple eCommerce catalogs to de-duplicate or reconcile your master product list.
  • Product Data Enrichment: Allow Sunstream to help you enrich your product data, and inspire your customers move from search to buying.
  • Product Data Standardization: Offering data support to eCommerce stores globally, PDM professionals at Sunstream have successfully worked on virtually all kinds of data standardization tasks.
  • Product Data Migration: Sunstream specializes in eCommerce product data migration. With our expertise, we ensure consistent quality with zero data loss.